Really mein Jaago Re

It took one ad on TV to make me write about something I have been thinking about writing.



It's funny to realize this. I probably remember a couple of our past governments and what all they did. But Congress' would be the first government, when I lived and felt first hand what they made and what they broke in the country. So I recall the time of anti-reservation tide and the time of nuclear energy debate.

So now when election time is real, I realize one thing. I, as Indian citizen, never participated in choosing the government that is now. Yes, I didn't vote!! So now when they make policies, some of which I admire, some I am okay with, some I hate, I really shouldn't be having full freedom to criticize. Because I never voted!!

Although my recent experiences were not so encouraging. When Karnataka elections were about to set in, I thought why not start exercising my voting rights right away and ran to nearest election card issuing camp. I filled up the forms but till date didn't receive my voter id card. However, recent advertisements saying Agar election ke din aap vote nahin kar rahe hain to aap so rahe hain, made me sit up and sort of rekindle the old fire. So I have decided to run to offices and obtain a voters id card for myself. It might take some effort but its worth it. I believe it.

So having realized, how important it is to vote. I am urging all of you to vote. If you are a software engineer, airline pilot, student, businessman, consultant or any other citizen, please vote this time. So next time when we sit together and criticize govt. over reservations or other such policies all of us should have been a party to choosing the current govt.

First Step would be to obtain voters id card and once you've done this, everything else is just cakewalk. Since it would take time to obtain voters id card, start now and but think of this time and effort like an investment, which will come back as returns to you. So surf internet a bit, collect information, go prepared to election commission office in your city, if needed use RTI to grab your voters id card.

So you can visit any of the below websites for more information to a future of our choice:

www.jaagore.com
http://www.eci.gov.in/
http://karsec.gov.in/

And without bothering who said to whom, I quote this to you, This time if Congress loses by even if one vote, I want it to be one of yours.

Inspiration or Conspiration

watch these two videos....



and now this video....





by now most of you may be knowing that inspiring IPL ad was "inspired" from Yankees ad on Fox TV sports commercial.

The only question is is there something like an inspiration in the field of advertising?

I can imagine it in movies. I can watch Memento and then get inspired and then write an entirely new script (suiting local audience) and make Rajini and someone else can get inspired and make Ghajini. In the end they are all different products. If I take Leon the professional, copy frame by frame and dialogue by dialogue and make Bichchhu that is not inspiration, that's conspiration (pardon the bad joke) or simply copying.

Now I just thought, in advertising the main art would be "how" to convey your message across. The word "how" can encompass a whole lot of details, but the word is the mootpoint. But if you get inspired by this "how" it surely won't come across as inspiration in the final cut!!

P.S. I am still searching who wrote those lines in IPL ad, they are really awesome.